Tim Cook’s Management Style

Xiao Huang: DOORM, how does Tim Cook’s management style affect Apple’s performance in the AI wave?

DOORM: Tim Cook’s management style significantly affects Apple’s performance in the AI wave. Cook’s cautious and conservative personality made him a suitable successor to Steve Jobs, maintaining Apple’s advantages. However, during technological revolutions, this conservative nature makes Apple hesitant, missing opportunities. As a professional manager, Cook has built an efficient industrial ecosystem and management system, but this also makes it difficult for him to implement changes, especially when it involves abandoning sunk costs and taking risks.